Sierra Bullets
About Sierra Bullets
Sierra Bullets was founded in 1947 in a California Quonset hut by three visionary entrepreneurs: Frank Snow, Jim Spivey, and Loren Harbor.
The company was established during the post-World War II era when shooting sports popularity was surging but high-quality ammunition supply was severely limited.
Recognizing that reloading was the solution for shooters wanting to satisfy their demand, these founders created Sierra Bullets to fill this critical void in the market.
Over the next decades, key personnel like Martin Hull and Bob Hayden joined the company, bringing competitive shooting expertise and engineering leadership that drove tremendous growth and product line expansion.
For more than 70 years, Sierra Bullets has maintained an unwavering focus on manufacturing "the most accurate bullets in the world," establishing what they call a "Tradition of Precision" recognized globally.
Today, headquartered in Sedalia, Missouri, Sierra continues their exclusive dedication to bullet manufacturing, with many accuracy records set using their precision projectiles.
Popular Sierra Bullets Features
Boat Tail Design
- Improved ballistic coefficient and enhanced downrange performance for superior accuracy at extended ranges.
Hollow Point Boat Tail (HPBT) Construction
- Enhanced accuracy and stability through precision-engineered hollow point design combined with boat tail aerodynamics.
Proprietary Jacket Technology
- Varying jacket thickness engineered for specific applications, from thin jackets for match bullets to controlled expansion designs for hunting.
Precision Manufacturing Tolerances
- Tightest tolerances in the industry achieved through proprietary manufacturing processes and rigorous quality control testing.
Acetyl Resin Compound Tips
- Proprietary nose tips used in BlitzKing series improve ballistic coefficient and enhance explosive expansion for varmint hunting.
Iconic Green Box Packaging
- Instantly recognizable green packaging has become synonymous with premium bullet quality and industry-leading precision.
Best-Selling Sierra Bullets Products
168gr .30 Caliber HPBT MatchKing
- The gold standard for precision rifle competition, delivering match-grade accuracy with consistent performance shot after shot.
175gr .30 Caliber HPBT MatchKing
- Extremely popular for long-range precision shooting and tactical applications requiring ultimate accuracy.
55gr .22 Caliber BlitzKing
- Top choice for varmint hunting, featuring explosive expansion with match-grade accuracy for small game applications.
142gr 6.5mm MatchKing X
- Latest innovation combining match accuracy with reliable terminal performance, perfect for precision hunting applications.
160gr 7mm HPBT GameKing
- Premier hunting bullet featuring controlled expansion for reliable performance on big game at extended ranges.
124gr 9mm Sig V-Crown
- Designed for personal defense applications, delivering reliable expansion and stopping power for concealed carry use.
180gr .30 Caliber Tipped GameKing
- Enhanced hunting bullet optimized for .300 WIN MAG, providing superior performance on thin-skinned game out to 500+ yards.
Popular Uses for Sierra Bullets
Target Shooting and Competition
- MatchKing bullets serve as the gold standard for precision rifle competition, used extensively in F-Class, Palma, and benchrest disciplines.
Big Game Hunting
- GameKing and MatchKing X series provide controlled expansion and reliable performance for hunters pursuing big game at extended ranges.
Varmint and Small Game Hunting
- BlitzKing series delivers explosive expansion with match-grade accuracy, making them ideal for varmint control and small game hunting.
Precision Reloading
- Sierra bullets serve as premium components for ammunition reloaders seeking ultimate accuracy and consistent performance in their handloads.
Professional and Tactical Applications
- Law enforcement and military personnel rely on Sierra bullets for sniper applications and situations requiring extreme precision.
Sierra Bullets FAQs
QUESTION: Why doesn't Sierra recommend MatchKing bullets for hunting?
ANSWER: MatchKing bullets utilize very thin jackets with much harder lead than hunting bullets and are designed for extreme accuracy with no consideration for expansion.
QUESTION: What's the difference between MatchKing and MatchKing X bullets?
ANSWER: MatchKing X features enhanced terminal performance for hunting while maintaining the match-grade accuracy of traditional MatchKing bullets.
QUESTION: Are Tipped GameKing and Game Changer bullets the same product?
ANSWER: Yes, the Tipped GameKing (TGK) is the Game Changer bullet - they are identical products with different names.
QUESTION: Where are Sierra bullets manufactured?
ANSWER: All Sierra bullets are manufactured in their Sedalia, Missouri facility with rigorous quality control and proprietary manufacturing processes.
QUESTION: What makes Sierra bullets more accurate than other brands?
ANSWER: Sierra achieves the tightest tolerances in the industry through proprietary manufacturing processes and tests over 250,000 rounds annually for quality control.
QUESTION: Which Sierra bullet is best for long-range precision shooting?
ANSWER: The 175gr .30 caliber HPBT MatchKing is extremely popular for long-range precision shooting and tactical applications requiring ultimate accuracy.
QUESTION: Does Sierra make bullets for personal defense applications?
ANSWER: Yes, Sierra manufactures the Sig V-Crown series and JHP designs specifically for personal defense and concealed carry applications.
QUESTION: What is Sierra's most popular varmint hunting bullet?
ANSWER: The BlitzKing series, particularly the 55gr .22 caliber model, is Sierra's top choice for varmint hunting with explosive expansion.

